The SEO Toolkit is Semrush's comprehensive solution for understanding your competitor's strategies, finding target keywords, tracking your positions, and maintaining a healthy website.
SEO Toolkit Pro
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SEO Toolkit Guru
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SEO Toolkit Business
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$139.95/month
Best for freelancers, small business owners and SEO beginners
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$249.95/month
Best for growing agencies and teams ready to scale
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$499.95/month
Best for established agencies and large businesses
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Basic Limits:
- 5 websites to monitor
- 500 keywords to track
- 100,000 pages to crawl per month
- 10,000 results per report
- 250 keyword metric updates per month
- 500 SEO Ideas per month
- 3 scheduled PDF reports
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Basic Limits:
- 15 websites to monitor
- 1,500 keywords to track
- 300,000 pages to crawl per month
- 30,000 results per report
- 1,000 keyword metric updates per month
- 800 SEO Ideas per month
- 3 scheduled PDF reports
Plus:
- SEO Writing Assistant
- Topic Research
- Historical Data
- Multi-targeting in Position Tracking
- Looker Studio reporting integrations
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Basic Limits:
- 40 websites to monitor
- 5,000 keywords to track
- 1,000,000 pages to crawl per month
- 50,000 results per report
- 5,000 keyword metric updates per month
- 2,000 SEO Ideas per month
- 3 scheduled PDF reports
Includes everything in Guru plus:
- SEO Share of Voice tracking
- API Access
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